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MSGM x Heineken

Agency

To celebrate how people in Italy enjoy Heineken, MSGM and Heineken came together in the name of good times to create an exclusive fashion collab. Or shall we say Miscollab? Since the collection features 150 Ainechen misspelled fashion items. Cheers to 150 years of good times. One way or another.

Additional materials

Other projects Heineken

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Heineken

Forgotten Beers

Heineken

Deadpool & Wolverine

Heineken

Pub Museums

PHILIPS

Philips Refurbished for a Better World

Heinz

Last Drop

Heineken

Heineken & Bodega The Boring Phone

Heineken

LaundroMatch

Heineken

#TheSuperstitiousCall

Barilla

Secondhand Box

National Library Board, Singapore

Playbrary: Reading Is Back In The Game

New Balance

The Heaviest Jersey

Heineken

True Hardcore Fans

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